Livonia, Mich. – March 30, 2010 – In observance of National Red Cross Month, Quicken Loans, the nation’s largest online lender, and the Red Cross, Southeastern Michigan Chapter announced a new partnership to support the Chapter’s Service to the Armed Forces (SAF) program. SAF offers several financial and social resources to Michigan military personnel, families and veterans.

Quicken Loans is contributing more than $20,000 to the Chapter to fund the creation of a new comprehensive Web-based tool for use exclusively by active duty military. Powered by Quicken Loans, this new resource will assist military personnel in getting important legal records and benefits in order prior to deployment and provide an educational guide on buying or refinancing a home.

“We, much like the Red Cross, understand the importance of supporting the brave men and women of our military,” said Bill Emerson, CEO of Quicken Loans. “We have leveraged the collective knowledge of our family of companies to help provide our hometown service members with the financial tools they need to rest assured things are being cared for at home, allowing them to focus on their difficult tasks abroad.”

In addition to providing a new information resource, Quicken Loans’ contribution will also go towards supporting the Chapter’s overall SAF program, including around-the-clock worldwide emergency communications between all service members and their families, access to financial assistance in times of crisis, case management support and more. As the state lead for Red Cross SAF program, the Chapter also coordinates workshops for military personnel and families throughout the state.

“We are extremely grateful to Quicken Loans for its generous support and commitment in assisting our military and their families,” said James Laverty, CEO of the Chapter. “This new online resource will help prepare military personnel and their families on issues that need to be addressed as part of their service to our nation and will be instrumental in our overall efforts to provide them with important assistance.”

Quicken Loans’ new web-based financial resource offers military personnel a comprehensive, step-by-step process to assist in managing their important financial affairs as they prepare for service.

Military personnel also will have access to helpful links to learn about such things as government initiatives, making it easy to refinance, and tax credits for first-time home buyers. These resources can be accessed by visiting

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About the American Red Cross, Southeastern Michigan Chapter
The American Red Cross, Southeastern Michigan Chapter is a non-profit humanitarian organization that turns caring into action by providing three core services for residents in southeast Michigan: relief to disaster victims, emergency aid to active and retired military personnel and their families, and the knowledge and skills to prevent, prepare for and respond to emergency situations. We are volunteer-driven and reflect the diversity of Wayne, Oakland and Macomb counties. To learn more, log on to or follow our blog at

About Quicken Loans
Quicken Loans is the nation’s largest online retail mortgage lender and the fifth largest retail mortgage lender in the United States, closing more than $25 billion across all 50 states in retail home loan volume in 2009. The company, with 3,000-plus team members, closes loans from five Web Centers located in Michigan, Ohio and Arizona, and from its San Diego-based One Reverse Mortgage unit. The Web site has been named “Best of the Web” by Forbes and Money magazine. Quicken Loans has been named to Fortune Magazine’s “100 Best Companies to Work For” list for the past seven years, ranking as high as No. 2. The company also has been named one of Computerworld Magazine’s “100 Best Places to Work in Technology” for the past five years, ranking No. 1 in 2005, 2006 and 2007. In 2009, team members volunteered more than 1,500 hours with local charities and non-profit organizations. For more information, visit